Meme Coins and the Art Market Are Similar, Says CryptoQuant CEO

CryptoQuant CEO Ki Young Ju compares the valuation of meme coins to the art market, emphasizing the power of narratives.

Meme coins

The cryptocurrency market continues to evolve, sparking debates about its future and the shifting dynamics within. From discussions about the sustainability of altcoin seasons in an oversaturated market to the growing influence of meme coins as cultural and financial phenomena, the industry is navigating uncharted territory. Analysts and traders are exploring how factors like oversupply, institutional interest, and narrative-driven valuation models are shaping the paths of both established altcoins and newer sectors like meme coins. 

cryptoquant

CryptoQuant CEO: Meme Coins and the Art Market Share Common Valuation Mechanisms

In a recent revelation, CryptoQuant CEO Ki Young Ju compared the meme coin market to the art industry, suggesting that both rely heavily on narrative creation to drive value. In his social media post dated Jan. 26, Ju remarked that while meme coins are often criticized as scams, they operate on the same intangible valuation principles as the art market.

"Both markets legitimize intangible value through narrative," he stated. "If the very foundation of the meme coin market is considered a scam, then, by the same logic, the art market must also be viewed as a scam."

Ju further predicted that the meme coin sector would mature significantly over the next five years, ensuring its longevity despite present challenges such as rug pulls, fake tokens, and other short-term disruptions.

This perspective has reignited debates within the crypto community regarding the legitimacy and potential of meme coins. Critics argue that meme coins are highly speculative, often lacking utility or underlying value, while proponents see them as a fundamental shift in how value can be created and shared in the digital age.

According to a December 2024 report from CoinGecko, meme coins captured the largest share of investor interest last year, representing over 30% of global crypto activity. The total market capitalization of the meme coin sector now exceeds $101 billion, with Dogecoin (DOGE) alone accounting for half of this value at $51 billion.

Dogecoin’s dominance shows the meme coin market’s growing influence. In November 2024, Dogecoin’s market capitalization surged past $56 billion, momentarily surpassing Porsche, the luxury car manufacturer, in market value. This milestone further validated the staying power of meme coins, which have transcended their humorous origins to become a major force in the broader cryptocurrency ecosystem.

In January 2025, the meme coin market was thrust into the global spotlight once again when US President Donald Trump launched the Official Trump token (TRUMP). Within 48 hours, TRUMP achieved a fully diluted valuation of approximately $71 billion, catapulting it to the 15th spot by market capitalization on CoinGecko.

The token launch also attracted significant public attention, with a survey conducted by NFT Evening revealing that 42% of those who purchased Trump-related meme coins were first-time crypto investors. 

However, the TRUMP token launch was not without controversy. Critics raised legal and ethical concerns about the potential implications of a sitting US president launching a meme coin. Democrat Senator Elizabeth Warren called for an investigation into the token, citing possible violations of the Foreign Emoluments Clause of the US Constitution, which prohibits government officials from accepting payments or gifts from foreign entities.

Prominent attorney David Lesperance echoed these concerns, stating that the meme coin could create avenues for undue foreign influence. In response, David Sacks, the US crypto czar and senior policy advisor, defended the token, likening it to a collectible baseball card and dismissing claims of conflict of interest.

Meme Coins: Scam or Cultural Phenomenon?

The meme coin market remains polarizing, with critics emphasizing its speculative nature and risks, while others believe it represents a new era in digital value creation. Advocates like Ki Young Ju argue that meme coins, much like fine art, derive their value from collective belief and storytelling.

While the crypto community grapples with these philosophical questions, the meme coin sector continues to evolve, capturing the imagination of investors worldwide. With predictions of maturation in the coming years, meme coins may move beyond their controversial beginnings to become a legitimate asset class within the cryptocurrency space.

The rise of meme coins like Dogecoin and TRUMP demonstrates their potential to influence markets, onboard new investors, and even shape policy discussions. As the sector matures, it will likely continue to challenge traditional notions of value and investment.

altcoins

Debate Rages Over the End of Altcoin Season Amid Oversupply Concerns

In other news, cryptocurrency analysts and traders are locked in a heated debate over whether the era of the “altcoin season” — periods marked by alternative cryptocurrencies outperforming Bitcoin — has come to an end. Historically, altcoin seasons have brought explosive gains for non-Bitcoin cryptocurrencies, with notable surges during the 2017-2018 cycle.

During that period, Ethereum (ETH), Ripple (XRP), and Litecoin (LTC) achieved record-breaking prices, propelling the altcoin market into the spotlight. Ethereum surged past $1,400, XRP reached $3.84, and Litecoin climbed to $375. These massive gains cemented the altcoin season as a lucrative period for crypto investors.

However, as the crypto market has evolved, concerns about the sustainability of such altcoin seasons have grown. The sheer number of tokens, coupled with shifting market dynamics, has raised questions about whether the altcoin market can replicate its previous performance.

One of the most prominent voices in the debate is crypto analyst Ali Martinez, who argues that the exponential growth in the number of altcoins has fundamentally altered market behavior. Martinez highlighted a stark contrast in the number of available altcoins today compared to past cycles.

“Today, there are over 36.4 million altcoins, compared to fewer than 3,000 during the 2017-2018 alt season and even fewer than 500 altcoins in 2013-2014,” Martinez stated on X, citing data from Dune Analytics. He emphasized that the oversupply of tokens makes a sustained altseason unlikely, as it dilutes investor interest and capital.

Echoing this sentiment, economist Alex Krüger added that the growing supply of altcoins exceeds market demand, making the prospect of an extended altseason improbable. Krüger predicted that future altcoin rallies would be short-lived, lasting only “a few days to a few weeks at most.”

“Too many tokens. Infinite more to come. Supply of tokens is greater than demand. This illustrates why expecting an ‘altseason’ where everything goes up for an extended period of time is misplaced,” Krüger said.

The oversaturation of the market is further compounded by the proliferation of low-quality tokens and meme coins. Pseudonymous crypto trader Ash Crypto criticized exchanges for listing such tokens to boost trading volume and attract retail investors.

“Market is diluted […] exchanges [are] only listing memes to grab volume and grow their user base. Retail buys these memes and [is] down 80% in a week and then quit,” Ash Crypto lamented, pointing to the high risks faced by inexperienced investors.

Young Ju added that while the altcoin market remains a fertile ground for innovation, only a small number of projects with strong use cases and compelling narratives are likely to survive.

“Only a few altcoin projects with strong use cases and narratives will survive,” Ju said, drawing a comparison to Bitcoin’s enduring dominance in the market.

Bitcoin’s market capitalization has doubled since 2021, reaching $2.07 trillion. In contrast, the total altcoin market capitalization stands at $1.6 trillion, roughly 15.8% below its all-time high of $1.9 trillion, achieved during a brief rally in December 2024.

Institutional Interest Offers Hope for Utility-Focused Altcoins

Despite the concerns surrounding oversupply, not all analysts are bearish on altcoins. Some argue that the growing interest from institutional investors could breathe new life into select utility-focused projects.

Prominent crypto analyst Michaël van de Poppe expressed optimism about the future of altcoins with real-world applications. “I think that we’ll also see real utility coins take the spotlight as institutional interest continues to grow,” van de Poppe predicted.

He also noted that Ethereum is likely to lead the next market rally, referring to the potential resurgence of ETH as “the most hated rally of 2025.” As the second-largest cryptocurrency by market capitalization, Ethereum remains a cornerstone of decentralized finance (DeFi) and non-fungible token (NFT) ecosystems, making it a strong contender for institutional adoption.

The debate over the future of altcoin seasons sheds light on the changing dynamics of the cryptocurrency market. While past alt seasons were driven by a smaller pool of assets with significant growth potential, the current market’s oversaturation poses challenges for both traders and investors.

However, the rise of institutional interest in utility-driven projects and the enduring dominance of major cryptocurrencies like Bitcoin and Ethereum suggest that opportunities remain for selective, strategic investments.

As the market matures, the definition of an altcoin season may also evolve. Shorter, more targeted rallies driven by utility and innovation could replace the broad-based surges of previous cycles. While the golden age of altcoin seasons may be over, the cryptocurrency market continues to offer unique opportunities for those willing to adapt to its new landscape.