Strategy Inc (MSTR) closed at $133.88 on February 13, gaining 8.85% during regular trading before slipping 3.35% to $129.39 in pre-market action as of writing. The stock’s move followed fresh confirmation that Michael Saylor’s company purchased 2,486 Bitcoin worth approximately $168.4 million.
The acquisition took place at an average price of $67,710 per Bitcoin. With this latest addition, Strategy now holds 717,131 BTC, reinforcing its position as the largest corporate holder of Bitcoin globally. The company values its Bitcoin treasury at roughly $48.76 billion based on current market prices.
Growing Bitcoin Treasury
Strategy has built its corporate identity around Bitcoin accumulation. The firm continues to deploy capital into BTC despite ongoing market volatility. This latest purchase forms part of a broader, multi-year strategy that places Bitcoin at the center of its balance sheet structure.
In January, the company disclosed another significant buy. Between January 20 and January 25, Strategy acquired 2,932 BTC for approximately $264.1 million. The firm paid an average of $90,061 per coin during that transaction, including fees and expenses.
These sequential purchases highlight a consistent pattern. Strategy buys during both rallies and pullbacks, signaling a long-term conviction in Bitcoin’s role as a treasury reserve asset.
Unrealized Losses Mount
Despite the aggressive accumulation, Strategy currently reports an unrealized loss of $5.76 billion on its Bitcoin holdings. The average acquisition cost across its total position stands at $76,027 per BTC. With Bitcoin trading below that level, the company faces a paper drawdown of about 10.56%.
This gap between market price and cost basis reflects recent volatility in the crypto market. Bitcoin has experienced sharp swings over the past several months, creating pressure on leveraged and corporate holders. Still, Strategy has not slowed its buying pace.
The firm’s approach contrasts with traditional corporate treasury management. Rather than diversify into multiple asset classes, Strategy concentrates heavily on Bitcoin. That decision amplifies both upside potential and downside exposure.
Market Reaction And Stock Movement
Investors responded swiftly to the latest announcement. MSTR shares rallied during the regular session, reflecting renewed interest following the Bitcoin purchase. However, pre-market weakness suggests traders continue to weigh broader crypto market conditions.
Stock performance often tracks Bitcoin’s price direction due to Strategy’s substantial exposure. When Bitcoin rises, MSTR typically strengthens as investors price in potential gains on the company’s holdings. Conversely, Bitcoin pullbacks tend to pressure the stock.
The latest move raises an important question. Will continued accumulation offset short-term valuation concerns? Market participants appear divided as volatility persists across digital assets.
Long-Term Positioning
Strategy’s total Bitcoin holdings now exceed 717,000 BTC, placing it far ahead of other publicly traded companies in crypto exposure. The firm’s balance sheet transformation over the past several years has reshaped how corporations approach digital assets.
Each new purchase deepens the company’s commitment. Rather than adjust its strategy in response to short-term losses, Strategy continues to expand its Bitcoin treasury. That consistency signals a structural approach rather than a tactical trade.
As Bitcoin’s price fluctuates, MSTR will likely remain closely tied to crypto market momentum. Investors now watch both the stock chart and Bitcoin’s next move. One thing remains clear: Strategy continues to double down.
