In a world that craves fashion and innovation, Dais, the first AI-powered NFT platform for apparel design, offers new solutions for those passionate about clothing and accessories. With its extensive fashion design features, support for NFT trading and exchange, growing community, and engaging activities, Dais is ready to transform the fashion industry.
Dais for the sustainable fashion industry and unleashed creativity
According to the World Economic Forum's 2020 report, the fashion industry is responsible for 10% of all carbon emissions generated by humanity, while it was estimated that atmospheric pollution would increase by up to 50% by 2030. In addition, back then, the fashion industry was the second largest consumer of water.
If the ever-growing production of clothing only served to provide the world's population with one of its most basic needs, these figures would be justified. Unfortunately, statistics provided by WEF tell a different story. "On average, people bought 60% more garments in 2014 than they did in 2000," the report states, adding that "85% of all textiles go to the dump each year," while washing clothes "releases 500,000 tons of microfibers into the ocean each year - the equivalent of 50 billion plastic bottles."
It does not look like the overproduction of clothing is helping least developed nations meet their basic needs. On the contrary, big buyers are constantly investing in fast fashion, which has a rather short life cycle.
Encouraging modern people to join the Zero Waste movement and completely give up the goods they have enjoyed for generations may take too much time if it is possible at all. That is why bringing fashion into the metaverse through platforms like Dais can be an alternative solution.
The Dais platform is the place to celebrate sustainable fashion and make it more diverse and creative. The fashion mass market only creates the illusion that customers can nourish their individuality. In reality, the big fashion trends make everyone look the same. Meanwhile, Dais fashion space encourages its users to design their unique garments, which are then minted as NFTs, while artificial intelligence and augmented reality make it possible to wear these garments in the metaverse.
Working on your own exclusive clothes is not only a wonderful way to enjoy fashion, but also a chance to make profits as all your NFTs can be sold or exchanged on the platform.
Dais for luxury fashion brands
While Dais is open to anyone who wants to create their own clothing and accessories, it especially invites luxury brands to join the Web3 space.
"The invention of NFTs has allowed us to prove ownership of a digital good. Hence, by opening the door to digital ownership, NFTs have made digital scarcity possible and therefore they have created the possibility of luxury digital goods," the project's whitepaper states, adding, "In the digital world, NFTs are becoming the ultimate way to display status. They can be worn as a profile picture or embodied as outfits for avatars in the metaverse. They're a way to express yourself."
Dais sees great potential for luxury brands to take their business to the next level by leveraging Web3 technologies. Unlike the physical world, the online space offers those who want to emphasize their status the opportunity to be much more visible.
Incorporating NFTs into an existing business model is not only one of the most effective ways to increase a company's revenue but also a powerful strategy for building stronger relationships with customers, expanding marketing influence, and building loyalty.
Dais for NFT creators and collectors
Dais strives to support all NFT creators, regardless of their experience in the fashion industry or their artistic background, by providing them with everything needed for an engaging creative process.
Fashion designers, whether professionals, amateurs, or absolute beginners, can work with Dais NFT Design Studio, which is designed to provide creators with everything they need to make their exclusive digital garments. The Studio offers a wide range of colors, shapes, and materials that allow users to overstep the boundaries of traditional fashion design.
At the same time, Dais is also a place where you can showcase your creations to a community of fashion enthusiasts. Networking and promoting your designs to Dais users create favorable conditions to earn by selling your fashion NFTs, while the platform enforces creator royalties to ensure that designing is profitable.
In the meantime, Dais is willing to build a decentralized community with its DAIS token which is currently at the presale stage.