The XRP token has surpassed Xiaomi, Uber, and BlackRock in terms of capitalization. According to recent market data, the altcoin’s value has reached $198.6 billion as of July 2025.
According to global asset rankings, the Ripple token is now 95th among the world's largest assets. Over the past month, XRP’s market value has increased by 71%.
On July 18, XRP reached a new all-time high (ATH) of $3.65. At the time of writing, XRP is trading at $3.24.
Why is XRP rising?
The steady upward trend in XRP’s price began after Donald Trump won the US presidential election in November 2024. Thanks to the pro-cryptocurrency policies of the new administration, the digital asset market entered a bullish phase.
A key event for XRP was the settlement of a multi-year lawsuit between Ripple and the US Securities and Exchange Commission (SEC), which strengthened investor confidence and enabled XRP to set a new price record.
Analysts predict further growth for the asset. According to a trader known as Mikybull Crypto, XRP’s next target prices are $5 or even $8.
Notably, trading volumes on major exchanges have surged alongside this price growth, reflecting renewed interest from both institutional and retail investors. Market observers point out that increased adoption of Ripple’s cross-border payment solutions by financial institutions is also contributing to the strong fundamentals behind the current rally. The anticipation of further regulatory clarity and continued support from global financial players appear to be driving optimism for long-term XRP appreciation.
In addition, XRP’s ecosystem has seen a wave of innovation and technical upgrades in recent months. Strategic partnerships with major fintech providers and improvements to Ripple’s ledger technology have resulted in faster transaction speeds and enhanced security. Several investment analysts note that these developments are drawing in new investors, solidifying XRP’s position as a leading digital asset.
XRP Army Community Is Not Happy
Despite the new record, the XRP community remains dissatisfied. Many Ripple supporters believe the conflict between the company and the SEC “severely and unfairly” slowed the cryptocurrency’s growth.
An XRP community member using the pseudonym MackAttackXRP commented to Decrypt:
"We are frustrated about the seven long years of waiting! Do you understand? Seven years of delays because of the SEC's policies."
Another community member added that the frustration isn’t just about waiting for an all-time high. Investors have seen many other cryptocurrencies set price records, while XRP “remained stagnant due to the SEC lawsuits.”
The altcoin and its holders have become the subject of jokes online. After reaching the recent high, memes about XRP supporters began circulating on social networks.
“My uber driver after looking at the XRP chart,” joked user X after facing a wave of criticism.
Nevertheless, the XRP Army continues to believe in Ripple and the altcoin's potential despite the ridicule. As MackAttackXRP put it, the community “fights for justice every day” and aims to create an alternative to slow and expensive banks.
According to technical analysis conducted by MackAttackXRP in 2023, the XRP price could reach $27—an outcome that, according to him, would truly satisfy most investors.
"We won't be happy until XRP breaks $27. And it will happen—we've been talking about it for years, and technical analysis supports this view. Sometimes it's just the timing that's uncertain," said MackAttackXRP.